Sell It Right · Mini Course
The seven decisions to make before you list.
The strongest home sales are planned before the property reaches the market. Use these seven decisions to build a move around your goals, instead of reacting to problems after they appear.
7 practical lessonsAbout 12 minutesNo registration required
01Define the real goal
The highest price is not automatically the best outcome. Decide what matters most: net proceeds, timing, certainty, convenience, or the ability to coordinate your next home.
Do this nowWrite down your top two priorities and the one thing that would make the move feel like a mistake.
02Choose your transition plan
Selling is only half the move. Decide whether you need to buy first, sell first, rent temporarily, negotiate possession after closing, or create another bridge between homes.
Do this nowMap where you will live during every week of the expected selling and buying timeline.
03Separate repairs from improvements
Repairs remove objections. Improvements try to create additional value. They are not the same decision, and expensive work does not automatically produce an equal return.
Do this nowSort every project into three columns: must fix, helpful if the numbers work, and leave alone.
04Price for the market you have
Your home competes with today’s active listings and must make sense beside recent sales. Pricing should reflect condition, location, competition, and your timing goals.
Do this nowReview the competition through a buyer’s eyes, not just the sales you hope your home matches.
05Choose the right launch
A strong launch is coordinated. Photography, positioning, pricing, online presentation, communication, and showing readiness should work together from day one.
Do this nowSet the launch date only after the home and marketing are both ready.
06Define a good offer before one arrives
Price matters, but so do financing, credits, inspections, appraisal exposure, possession, closing date, and the likelihood that the buyer can actually perform.
Do this nowDecide which terms are flexible and which terms protect your main goal.
07Plan the hard parts
Inspection, appraisal, moving, final walkthrough, and closing create predictable pressure points. A written plan turns them into managed steps instead of last minute emergencies.
Do this nowPut each milestone on one timeline with the person responsible and the next decision required.
Your next step
Put the plan against real numbers.
Estimate your potential proceeds, then request a local home value so the strategy is based on your property and your market.